During game 1 of the Battle of Alberta, Brady was seen with a beer in hand and two in his pockets as he was returning to his seat next to Keith and the rest of the family. Who knows if those were all for him or if he bought them for his dad or another family member, but regardless he was there for a good time. He could be seen once again high fiving flames fans up and down the aisle and around him whenever Calgary scored and most definitely when his brother notched a hat trick. Brady has been putting on such a good show that Budweiser has officially signed him to an endorsement deal, which means we could see Brady turn into Stone Cold Steve Austin at some point.
This is marketing at its finest by Budweiser. Capitalizing on an up and coming star not in the playoffs and just being a fan of the game. Not only does Budweiser gain massive publicity every time the camera shows Brady during a broadcast, but, (obviously they can afford to regardless) the Tkachuk family gets an endless supply of beer to celebrate with fans.